Jen Appreneur is the CEO of Go Global Publishing; a digital and print media company that help business owners expand your brand nationally and internationally. Her company manages the development and distribution of digital and physical products such as books and mobile apps using all of today’s leading marketing channels and platforms, in particular Apple, Google and Amazon.
More from Jen Appreneur
- Kick-ass Entrepreneur/Business Owner Consultant & Mentor
- Leading Mobile & Book Marketing Strategist
- Best-selling Author, multiple times
- Highly sought-after Public Speaker and Media Presenter
In addition to all this, Jen offers Courses and Events in marketing to mobile users and Writing Retreats for Authors. She also hosts a collaboration of entrepreneurs from around the world, who meet in January each year to network and do deals while cruising the Caribbean seas.
Her most passionate business interest, based on her own journey to independence is “The Queendom of WealthTM”, founded in 2003, which operates as a global marketplace for women leading in business, the community and at home. Jen describes it as “A Realm of Consciousness to Evoke Creativity for Self Expression, Value-adding for Financial Reward, Connection for Personal Evolution and Collaboration for Purposeful Empowerment.”
She is also co-owner of a promotional products company and most recently, a global Travel Club as well, for people like her who love to explore and enjoy the world.
The concept of ‘going global’ in business and commerce is as familiar to Jen as a pen is to paper, having spent 20 years in this arena. After a successful, high-profile corporate training and marketing career, Jen was searched out for her expertise in messaging by the federal Government of Australia to assist in brand formation as the local training marketplace transitioned in to a regulated, registered industry (RTOs), to compete and attract international interest.
The federal government of Australia (at its highest levels, being The Deputy Prime Minister of Australia) then secured her services for a further 3 years, over two different political parties, to craft the global marketing messaging and assist in the branding and marketing of Australia’s push on to the global economic landscape. With a budget of $3M per annum, Jen played a pivotal role in helping Australia and Australian business (export and financial services) be recognised as a global brand. The work of the mid 1990s team is evident today in the benefits Australian businesses enjoy globally today.
Jen has been on the internet since 1996 and opened her first online bookstore, selling paperback and audio cassette/cd publications in 2000. As an avid entrepreneur, she went on to own and operate over 150 different web businesses, selling both instant download digital products and ‘on-consignment’ physical products as well, generating millions of dollars of sales over nearly two decades now – a formidable record by comparison to many others who offer solutions to expand your business and brand.
She has helped nearly 1000 other entrepreneurs start their own digital publishing businesses online by licensing out publications she has produced in digital text, audio, video and software (app) formats.
She has also conceived, developed and delivered original, powerful and most importantly replicate-able blueprints to help business owners, authors, public speakers, performers and entrepreneurs create brand new income streams through publishing ‘top of the sales funnel’ tools (books and apps), initially offline, then teaching how to sell on the internet since 2004.
Then adding mobile apps to the mix in 2010.
The combination of books and mobile apps gives her clients the scope to market and build your business and brand offline, online and to the ever-growing mobile user marketplace as well, globally.
A personal passion of Jen’s is animal welfare. In particular the wellbeing of pets, especially abandoned ones and together with her husband, is a registered foster care/rehab/adoption program member with the “Starting Over Dog Rescue” Service/Charity. They both also offer healing and commemorative services to bereaved owners when their fur-babies depart.
Her first digital Publishing Company, founded in 2002 was named after her beloved dog “Sparki” (dec. 2013). She says, “There are so many ways to combine your personal interests and passions with your professional goals and pursuits and doing it makes life and work enriching and so much more fun!”
Jen is scheduled for regular guest appearances on many event stages around the world and shares business and life wisdom and marketing and sales strategies to improve business owner’s wellbeing and power in their industry and the marketplaces of the world.
She says: “It is my mission to educate and empower business owners with the latest and greatest PROVEN cash-flow and commerce strategies, systems and steps so you can gain maximum benefit from mobile apps, books and the mobile user marketplace. The opportunities for you to grow are bigger than anything EVER available before the mobile commerce landscape was created! I will not stop teaching and reaching out until I have connected with a ‘critical mass’ of at least 1,000,000 business owners who are willing to step up and have a go.”