Barrie Segal came from Hard Rock to Big Stage by way of a Mega-Spreadsheet! Previously Hard Rock Cafe (USA) MD, Barrie Segal shares with Nicola Cairncross how he’s moved into the online business space by helping others become superb public speakers and planning and organising their business life better.
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Barrie Segal is a professional public speaker and qualified accountant who specialises in company turnarounds, business management and IT systems. In the mid-80s he was Managing Director in charge of U.S. Operations for the Hard Rock Café and for many years was Senior Tax Partner at a well-known firm of Chartered Accountants.
Barrie has been a professional public speaker for more than 35 years initially giving presentations on subjects as varied as UK and international tax, ‘Running Your Business More Efficiently’, and as the UK’s leading expert on parking tickets and parking ticket law, ‘Crazy Parking Tickets’ that motorists receive.
He is the author of best selling The Parking Ticket Awards: Crazy Councils, Meter Madness & Traffic Warden Hell, as well as being one of the first people to use viral advertising on the internet. Two of his adverts won Gold Awards at the Cannes International Advertising Awards Festival and one of his viral adverts, “Kicking”, has been seen by an estimated 5 million people throughout the world.
He is a frequent guest on television and radio and regularly appears on BBC TV and a radio as well as ITV, Sky News and US television news; he even had his own radio show. He has been featured in all the major British newspapers and internationally featured in The New York Times, The International Herald Tribune and many more.
He also had to use his speaking skills when he was one of the few laymen in legal history to be granted a right of audience in United Kingdom High Court to represent the motorist in the landmark case The Queen on the Application of The London Borough of Barnet Council – v – The Parking Adjudicator. He has also appeared or represented motorists in more than 7,000 cases before the Parking Adjudicator
His Zero to Hero Public Speaking Secrets course covers techniques from banishing the fear of public speaking to how to prepare and deliver a fantastic speech. The course also includes his personal technique for giving a presentation without reams of notes and paper.
He is currently finalising the launch of his invention of an internet tool which automates many of the difficult tasks that internet marketers face, from contacting potential affiliates to keyword phrase generation.