Corporate brand creation naming has, surprisingly, happened by mistake in many cases. There are a few little known stories that I want to share with you about how some of the worlds conglomerates acquired their names. Google, formerly “Backrub” was named after a typo mistake, believe it or not. The company name was set to [...] Read More Of This Article...
Your Cash – Get Control!
Nicola Cairncross recommends: If you want to get control of your money, and discover whether you are going in the right direction financially, I highly recommend the Cashflow chapter in The Money Gym ebook (see pic on right for link). There are two elements to good financial control; one is to keep on top of [...] Read More Of This Article...
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