Over at Marketing Profs they are talking about whether you should be paying attention to Pinterest if you are in business. My immediate reaction last week, when Pinterest started popping up on my radar was twofold:
- Who needs (or can keep up with) another social media platform!
- What is the point of posting pictures in business eh? No keywords there…
But Amanda DiSilvestro of Business.com says: “As with most social media sites, Pinterest started out as a place for individuals to connect with friends and then developed into a place for businesses. Pinterest is currently on the brink of individual-to-business use, so now is a great time for your company to get started. This new site has been growing exponentially since its launch in March 2010 with nearly $7.2 million unique visitors according to Site Analytics.
For those who are unfamiliar with Pinterest, it is the social networking of visuals. It allows people to “pin” pictures that they like onto their virtual boards. Most people use these photos and boards as a way to plan an event, such as a birthday party or wedding, because it allows them to see the color scheme and overall theme of the event all in one place. However, people have slowly begun creating boards simply for fun. They may have a board titled “things I like” or “things that I think are funny” as opposed to a collage of details for a specific occasion. Below is an example of a board that someone created of a compilation of their favorite foods:
People not only have the ability to pin things they see onto their Pinterest boards, but they can comment on photos, like photos, and follow certain subjects or certain people. In other words, the site has a definitely social media feel.
Tips and Tricks to Using Pinterest to Help Build a Brand
What most companies don’t realize is that you do not have to be a design company to use Pinterest to your advantage. The site isn’t strictly photographs. Infographics as well as videos are welcome on Pinterest and can be added to someone’s board.
Click here to read some of the reasons that every business can benefit from Pinterest >>>
Thanks to Stewart Rogers @TheRealSJR for sharing.


I don’t have very much time for logos and stuff, as you may recall from my previous experience of someone telling me how awful my branding was and
Here’s my first experience with using Fiverr.com for a logo – this was for Spartan Marketing Masterclass and I think they did a nice job.
Above you can see his first interim design, while to the right there is my first effort.


















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